How We Generated 24 Leads At $12.86/Lead For A Local Gym In Just 14 Days For Their 8-Week Challenge.
About Jetts Ballina Gym
Jetts Ballina is a local gym based in New South Wales and was looking to increase the number of people entered into their famous 8-Week Challenge.
Campaign Duration
14 Days
Services Delivered
Ad copywriting improvements, creative testing (images, headlines), and lead generation optimisation
Leads Generated
24
Cost Per Lead (CPL)
$12.86
Ad Spend
$308.69
Lead Details Captured
First name, last name, email, and phone number
Strategy
We focused on improving the copywriting in the ads to hit on the pain points of our target customer and using content for our ads that looked natural and organic.
We tested out images, ad copy, and headlines, found the winners and focused all of the ad spend on the best performing images, ad copy, and headlines.
This allowed us to bring them a consistent flow of leads through the door into their business.
