Case Study: Home & Garden eCommerce Company

How We Generated $77,345.82 in 30 Days With a 9.54X ROAS

About Home & Garden eCommerce Company

This eCommerce business wanted to increase it’s ROAS and its revenue and scale their business. They didn’t know how to continue scaling their brand through Google ads. They came to us and wanted to grow their revenue while maintaining a healthy return on ad spend.

Campaign Duration
30 Days
Services Delivered
Google Ads (Performance Max), Copy Improvements, Campaign Testing & Optimisation, Product/Offer Prioritisation
Revenue Generated
$77,345.82
ROAS
9.54X
Timeframe
30 Days

Strategy

We have generated $77,345.82 in sales at n 9.54X ROAS (Return On Ad Spend). They are extremely happy with these results and the revenue had continued to grow since then.

  • Improving upon the copy and testing new campaigns to see what worked the best.
  • Turning off what didn’t work and focusing all the ad spend on what was working the best to bring in the most amount of revenue for the lowest cost per purchase.
  • Taking the time to understand their target customer and testing out all of their different products inside of a Performance Max campaign.
  • Pushing their highest profit product range and getting those ads approved through Google which allowed us to grow that part of their business as well to maximise profitability.