Generated $18,694 in 30 days at an 8.46X ROAS for a 4WD eCommerce brand (post-iOS14)
About DIY Car Wrap E-Commerce Brand (4WD Ecommerce Company)
This new eCommerce business was struggling to grow its revenue and scale the new business. They had a great offline business but couldn’t make the online transition as successful as they had wanted. They came to us wanting to grow revenue while maintaining a healthy return on ad spend.
Campaign Duration
30 Days
Services Delivered
Facebook Ads management, ad copy improvements, creative/content testing, audience testing & optimisation
Revenue (30 Days)
$18,694
ROAS (30 Days)
8.46X
On-Platform Reported Revenue
$91,874
ROAS (On-Platform Reported)
4.55X
Strategy
In 30 days we were able to generate $18,694 in sales at an 8.46X ROAS (Return On Ad Spend). They were extremely happy with these results and the revenue had continued to grow since then.
- Improved the copy and tested new content to see what resonated best with the target audience.
- Turned off what didn’t work and focused ad spend on what was working best to bring in the most revenue for the lowest cost per purchase.
- Took time to understand the target customer and tested many ad variations (text, image/creative) and different audiences Facebook offers.
- Identified the best audiences and ad fit to grow revenue while maintaining a very healthy ROAS.
